The Bernard Marr Series

THE DIGITAL REVOLUTION

First there was the age of mechanical production, then there was electricity, and in recent times we’ve seen the digital revolution transform the way we live our lives. But now there’s a new resource that’s rapidly becoming the world’s most valuable asset.

Today, we’re in the fourth industrial revolution – the era where the barriers between machine and man disappear, and data is at its core.  

Every day, organisations produce masses of data, but it’s what they choose to do with it that sets industry leaders apart from those who simply follow.

ABOUT THE WHITEPAPER SERIES

We’ve partnered with leading author and speaker, Bernard Marr, to bring you a series of thought-provoking whitepapers focused on how to get the most out of your data to compete in your ever-evolving industry.

Each paper focuses on a key stage within the data maturity journey, exploring the opportunities that can be unlocked, the challenges that may crop up, and how to progress on your journey to becoming more driven by data.

WHITEPAPER ONE - EMBRACING PREDICTIVE ANALYTICS

When you can anticipate what’s likely to happen in the future, you can take appropriate action, deliver better business results and gain serious competitive advantages. Therein lies the beauty of predictive analytics.

In the first of the whitepaper series, this paper explores real world examples and gives practical advice on how organisations can harness predictive analytics to:

  1. Predict trends and customer needs

  2. Optimise and automate business processes

  3. Improve functional decision making

 

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WHITEPAPER TWO - ADVANCING WITH ANALYTICS

In the second paper of our Bernard Marr whitepaper series, this paper embarks on a whistle-stop tour through the five stages of the data maturity journey. This will help you to:

  • Assess where your business is at right now

  • See how you could advance to the next stage

  • Gain practical advice for progressing your own journey

Every business can advance with analytics - every business can move from spreadsheets to more exciting, cutting-edge analytics techniques.

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ABOUT BERNARD MARR

Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies. He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence and big data.

LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent contributor to the World Economic Forum and writes a regular column for Forbes

Bernard Marr and MHR Analytics have been in partnership since June 2018, with Bernard holding a keynote presentation at the MHR Analytics Summit.

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If you want to keep up with this series, sign up and we’ll be sure to notify you when we publish the final paper.  

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